Our Brands, Our Legacy

For generations, we've been crafting quality textiles with innovation, care, and sustainability

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AA Living

At Ajay Anand Living, you’ll explore an exceptionally well-merchandised world of high quality bed and bath textiles, rugs and accessories. These are products of lasting value, classic design and instilled with a brand that speaks to the superb taste of a modern individualist.

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NatureStep

NatureStep is a bathmat brand created to promote sustainability by transforming PET bottles into yarn for its products. RePOLY is a recycled polyester yarn born through a unique recycling process using a proprietary technology that is eco-conscious and future-oriented.

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Sustainova

Sustainova offers eco-friendly bedding crafted from sustainable fabrics like hemp, bamboo, linen, and organic cotton. Combining natural elegance with durability, our products promote conscious living and timeless comfort, making sustainability a part of your everyday home.

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Toughtide

Toughtide is transforming outdoor spaces with high-quality, stylish, and durable essentials designed for modern living. From washable rugs to all-weather cushions, our products blend comfort with resilience, making outdoor living effortless and elegant.